Today, Moroch was privileged to welcome Wade Alger, Vice President and Creative Director at
The Martin Agency, as the second speaker in the
Moroch Speaker Series. Wade is highly respected in the ad industry and was ranked by
Business Insider as the 14
th Most Creative Person in Advertising in 2012.
Wade took Morochians through the process of making of one of the most-awarded digital assignments ever, “
Clouds Over Cuba,” an interactive documentary for the JFK Presidential Library and Museum. The project won eleven Cannes Lions and even a News & Documentary Emmy among countless other accolades. The project combines video, music and digital elements to imagine what would have happened had the
Bay of Pigs invasion turned out differently. Wade also worked on digital campaigns,
We Choose the Moon, for the 40
th anniversary of the Apollo 11 mission, and
JFK 50 Years, a tribute to the 50
th anniversary of JFK’s presidential campaign.
Wade is also responsible for the widely successful GEICO commercials, on-air right now, including the Morochian favorite, “Hump Day.”
We can’t wait to find out which creative guru is up next in the Moroch Speaker Series!
Wade Alger Speaking at Moroch